ELEMENTS OF VALUE

Φ What makes a product highly valuable to us?

Φ What elements can we deliberately design into a product (or service) to completely fulfil the users needs and wants?

Φ How can we deliberately design a product to make the user value the product more than any other?

The Four Kinds of Needs

• Social 
• Life-changing
• Emotional
• Functional

 - from the Harvard Business Review